CCPA is a data privacy act for consumers. In this article, we will tell you all the information about CCPA compliance.
All About CCPA
California Consumer Privacy Act is a bill that the California state legislature passed in 2018. But after two years, that is, in 2020, the CCPA bill came into effect.
Like the European Union’s GDPR (General Data Protection Regulation), CCPA also forces different organizations to protect consumer data privacy rights. CCPA has not made the rule mandatory for all organizations but makes sure they are aware of consumer rights. As GDPR takes care of the data privacy rights of the residents of Europe, CCPA regulations are liable for the people of California.
According to the Standardized Regulatory Impact Assessment, CCPA compliance is responsible for safeguarding more than $12 billion worth of personal data used for promotions and advertising in California every year. This assessment was conducted by Berkeley Economic Advising and Research, LLC, and since then, all the organizations in CCPA compliance are bound to follow the same.
Need Of CCPA
The CCPA compliance was made to safeguard consumer privacy for residents of California in the same way as GDPR does for Europeans.
Many businesses seemed ignorant of the California Consumer Privacy Act as it was a real pain. But talking about the consumers, CCPA brought a huge leap forward for them and their data privacy. It was like data privacy for Californians suddenly came into the picture. And it was them that even consumers realised that they should care about the privacy of their personal information.
Now that the world has taken a major digital shift and even industries interact digitally, it is high time to think of data privacy and protection. Many times users and employees leave behind an incredible amount of personal data. As consumers, we may not realise what we have left, but it is important that we understand it's our data and we own it. To date, all the organizations that sued your data were not held responsible for what they did with the data. But California Data Privacy Law came as a big game-changer. It gave rights to the residents for protecting their personal information. It educated the consumers on how their information is collected and used.
CCPA vs CPRA
With the changing times, the implementation of CCPA has become the need of the hour. And this will be soon done as the new act, CPRA comes into action.
CCPA compliance grants California Attorney General with enforcement authority. Even after the act became effective, the organizations were ignorant about it as it was not mandatory. But CPRA grants full administrative power, authority and jurisdiction to implement and enforce CCPA. This means the California Privacy Protection Agency has all the rights to take steps against organizations not following CCPA.
The CPRA replaces and amends several rules of the existing act, CCPA. But in any case, it would strengthen CCPA and come into effect from 2023.
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